Thomas Edison State University | Courses & Schedules
Skip to Main Content

This site provides information using PDF, visit this link to download the Adobe Acrobat Reader DC software.

MAR-411 Marketing Research

A comprehensive and practical overview of fundamental marketing research methods emphasizing an applied application approach, providing an understanding of hypothesis statements, the survey process, data analysis, conclusions and presentation of research results relevant to management decision making.

Study Methods:

Online Courses (MAR-411-OL):
Oct 2018,  Nov 2018,  Dec 2018,  Jan 2019,  Feb 2019,  Mar 2019

Semester Hours: 3

Preview the Online Syllabus new window
(Please go to our bookstore, MBS Direct new window in order to view the correct materials for each course by semester as the contents of the actual online syllabus may differ from the preview due to updates or revisions)